Privacy Policy

Atlanta Fashion Week Privacy Policy
Effective date: August 13, 2026
Last updated: August 17, 2026

Atlanta Fashion Week ("ATLFW," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, register for or attend an event, submit an application, join our mailing or SMS lists, participate in an ATLFW program, contact us, or otherwise interact with us online or offline (collectively, the "Services").
ATLFW is owned and produced by RAGTRADE ATLANTA. For purposes of this Privacy Policy, RAGTRADE ATLANTA is responsible for the personal information described below.

1. Information We Collect
We may collect the following categories of information:

Information you provide directly

Contact information: name, email address, telephone number, mailing address, company, organization, job title, and social media handles.
Account, registration, and event information: ticket or RSVP details, event preferences, attendance history, accessibility requests, dietary information, guest details, and check-in information.
Application and professional information: information submitted by designers, beauty brands, accessory brands, media representatives, photographers, volunteers, Next Wave applicants, models, speakers, vendors, sponsors, and partners. This may include biographies, portfolios, lookbooks, resumes, work samples, business information, product details, availability, demographic information you choose to provide, and links to websites or social accounts.
Transaction information: purchase amount, billing details, and transaction history. Payments may be processed by third-party payment providers; ATLFW generally does not receive or retain your complete payment-card number.
Communications: messages, inquiries, survey responses, feedback, and other information you send to us.
Marketing preferences: your choices regarding email, SMS, and other communications.

Information collected automatically
When you use our website or digital services, we and our service providers may automatically collect information such as your IP address, browser type, device identifiers, operating system, referring pages, pages viewed, links clicked, approximate location, and the date and time of your visit. We use Wix Analytics and may use cookies, pixels, tags, analytics tools, and similar technologies to collect this information and understand how visitors use our website.

Event photography and recordings
ATLFW events may be photographed, filmed, livestreamed, or otherwise recorded. Images, audio, and video captured at events may be used for editorial, archival, promotional, advertising, sponsorship, and other lawful business purposes, subject to applicable law and any event-specific notice or release.

Information from third parties
We may receive information from ticketing platforms, payment processors, application-form providers, sponsors, event partners, venues, social media platforms, analytics providers, public sources, and other service providers. Their collection and use of information may also be governed by their own privacy policies.

2. How We Use Information
We may use personal information to:

operate, maintain, personalize, and improve the Services;
process event registrations, ticket purchases, applications, submissions, and program participation;
evaluate and communicate with designers, brands, media, volunteers, Next Wave applicants, vendors, sponsors, speakers, and partners;
administer ATLFW events, retail programs, showcases, incubators, and related experiences;
provide customer service and respond to questions or requests;
send confirmations, reminders, schedule changes, safety notices, and other service-related communications;
send newsletters, announcements, promotional emails, and SMS messages where permitted by law and consistent with your choices;
analyze attendance, website usage, campaign performance, and audience engagement;
detect, investigate, and prevent fraud, misuse, security incidents, and unlawful activity;
protect the rights, safety, and property of ATLFW, our attendees, partners, and others;
comply with legal obligations and enforce our agreements; and
carry out any other purpose disclosed when the information is collected or with your consent.

3. Email and SMS Communications
You may unsubscribe from promotional emails by using the unsubscribe link included in the message. Even if you opt out of marketing emails, we may still send non-promotional communications related to your registrations, applications, transactions, or our ongoing relationship with you.

If you opt in to receive SMS messages, message frequency may vary, and message and data rates may apply. Consent to receive marketing texts is not a condition of purchase. You may opt out at any time by replying STOP. For help, reply HELP or contact us using the information below. We do not sell or share mobile opt-in data or SMS consent with third parties for their own marketing purposes. We may share limited information with vendors that help us deliver and support our messaging program.

4. Cookies and Similar Technologies
Our website uses Wix Analytics and may use essential, functional, analytics, and advertising cookies or similar technologies to operate the website, remember preferences, understand site performance, measure campaigns, and provide relevant content or advertising. Wix may collect information about your device and activity on our website in accordance with its own privacy practices.

You can control cookies through your browser settings and, where available, our cookie-preference tool. Disabling certain cookies may affect website functionality. Some browsers transmit "Do Not Track" signals; because there is no single accepted standard for responding to these signals, our website may not respond to them. Where required by applicable law, we will honor legally recognized browser-based opt-out signals.

5. How We Disclose Information
We may disclose personal information to:

Service providers: companies that support website hosting, forms, ticketing, payment processing, email, SMS, analytics, customer management, cloud storage, security, marketing, event production, and related operations.
Event and program partners: venues, retailers, sponsors, production partners, jurors, casting or selection teams, and other collaborators when reasonably necessary to administer an event, opportunity, application, or program.
Professional advisers: attorneys, accountants, insurers, auditors, and consultants.
Government authorities or other parties: when required by law, legal process, or a good-faith belief that disclosure is necessary to protect rights, safety, property, or prevent fraud or unlawful activity.
Business-transfer recipients: in connection with a merger, financing, reorganization, sale of assets, or similar business transaction.
Other parties at your direction or with your consent.

We do not sell personal information for money. We also do not sell or share mobile telephone numbers or SMS opt-in information with third parties for their own marketing. Certain analytics or advertising technologies may be considered a "sale," "sharing," or targeted advertising under some state privacy laws; where applicable, you may have the right to opt out.

6. Data Retention
We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including to administer events and programs, maintain business and financial records, resolve disputes, enforce agreements, and satisfy legal, accounting, tax, or reporting obligations. Retention periods vary based on the type of information, our relationship with you, and applicable requirements.

7. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no website, transmission, or storage system can be guaranteed to be completely secure, and we cannot promise absolute security.

8. Your Privacy Choices and Rights
Depending on where you live and subject to applicable exceptions, you may have the right to request that we:

confirm whether we process your personal information;
provide access to or a copy of certain personal information;
correct inaccurate personal information;
delete certain personal information;
provide certain information in a portable format;
opt you out of certain targeted advertising, sharing, or sales; or
restrict or object to certain processing.

You may also withdraw consent where our processing relies on consent. Withdrawing consent does not affect processing already completed.

To submit a privacy request, contact us using the information in Section 13. We may need to verify your identity before completing a request. Where permitted by law, an authorized agent may submit a request on your behalf, but we may require proof of authorization. We will not unlawfully discriminate against you for exercising an applicable privacy right. If we deny a request, you may ask us to reconsider by replying to our decision.

9. Children's Privacy
The Services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information online from children under 13 without legally required parental consent. If you believe a child under 13 has provided personal information to us, please contact us so we can review and, where appropriate, delete it.
Applicants to The Next Wave must be at least 21 years old. Other ATLFW programs or events that are open to minors may have additional eligibility rules, consent forms, or parent/guardian requirements.

10. Third-Party Websites and Services
The Services may link to or integrate with third-party websites and services, including social media, ticketing, payment, retail, and application platforms. ATLFW does not control those third parties and is not responsible for their privacy or security practices. We encourage you to review their privacy policies before providing information.
11. International Visitors

ATLFW is based in the United States. If you access the Services from another country, your information may be transferred to, stored in, and processed in the United States or other countries where our service providers operate. Those countries may have privacy laws different from the laws where you live.

12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the revised version on this page and update the "Last updated" date. If required by law, we will provide additional notice or obtain consent for material changes.

13. Contact Us
For questions about this Privacy Policy, to exercise a privacy right, or to report a privacy concern, contact:
Atlanta Fashion Week / RAGTRADE ATLANTA
Email: atlfw@atlantafashionweek.co
Website contact form: https://www.atlantafashionweek.co/contact

Privacy Policy

Contact information: name, email address, telephone number, mailing address, company, organization, job title, and social media handles.

Account, registration, and event information: ticket or RSVP details, event preferences, attendance history, accessibility requests, dietary information, guest details, and check-in information.

Transaction information: purchase amount, billing details, and transaction history. Payments may be processed by third-party payment providers; ATLFW generally does not receive or retain your complete payment-card number.

Communications: messages, inquiries, survey responses, feedback, and other information you send to us.

Marketing preferences: your choices regarding email, SMS, and other communications.

operate, maintain, personalize, and improve the Services;

process event registrations, ticket purchases, applications, submissions, and program participation;

evaluate and communicate with designers, brands, media, volunteers, Next Wave applicants, vendors, sponsors, speakers, and partners;

administer ATLFW events, retail programs, showcases, incubators, and related experiences;

provide customer service and respond to questions or requests;

send confirmations, reminders, schedule changes, safety notices, and other service-related communications;

send newsletters, announcements, promotional emails, and SMS messages where permitted by law and consistent with your choices;

analyze attendance, website usage, campaign performance, and audience engagement;

detect, investigate, and prevent fraud, misuse, security incidents, and unlawful activity;

protect the rights, safety, and property of ATLFW, our attendees, partners, and others;

comply with legal obligations and enforce our agreements; and

carry out any other purpose disclosed when the information is collected or with your consent.

Service providers: companies that support website hosting, forms, ticketing, payment processing, email, SMS, analytics, customer management, cloud storage, security, marketing, event production, and related operations.

Event and program partners: venues, retailers, sponsors, production partners, jurors, casting or selection teams, and other collaborators when reasonably necessary to administer an event, opportunity, application, or program.

Professional advisers: attorneys, accountants, insurers, auditors, and consultants.

Government authorities or other parties: when required by law, legal process, or a good-faith belief that disclosure is necessary to protect rights, safety, property, or prevent fraud or unlawful activity.

Business-transfer recipients: in connection with a merger, financing, reorganization, sale of assets, or similar business transaction.

Other parties at your direction or with your consent.

confirm whether we process your personal information;

provide access to or a copy of certain personal information;

correct inaccurate personal information;

delete certain personal information;

provide certain information in a portable format;

opt you out of certain targeted advertising, sharing, or sales; or

restrict or object to certain processing.